Share One, Share All: The Secret to Social Distribution

Social Media Paper Boy

Ever wonder how we social media marketing masters get our posts in front of the eyes of so many adoring readers (hopefully including you ;)? It’s not because our posts are louder than yours. It isn’t just that they’re so exceptionally eye-catching (though it doesn’t hurt to customize Facebook thumbnail images!).

The real secret? Getting it all OuT there fast!

Every Post, Every Network

As I’ve mentioned before, you’ve got to complete every social media profile out there – I mean ALL of ’em! You can’t just settle for Facebook and Twitter anymore. Succeeding in social media takes a fuller approach these days so you can ensure you’re engaging your followers on every level they’re available.

So how do you do that? Start simple by simply writing up your post for Facebook, and try to keep it somewhere in the ballpark of 120 characters so it’s to the point and so you have enough space to still add some hashtags and a link back to your website (very important).



Then, literally copy and paste this post to the rest of your social networks! Just be sure to tweak:

Twitter

  • Keep an eye on that character count!
  • Implement popular Twitter hashtags
  • Include Twitter handles/CTAs like “RT”

Instagram

  • Change Twitter verbiage to Instagram, e.g. “instalike,” “doubletap,” and “like”
  • Use image-oriented hashtags

Pinterest

  • Change verbiage to “comment” and “repin”

Tumblr

  • Load up with (relevant) image-oriented hashtags
  • Change CTAs to “reblog,” “like,” and “reply”

Google+

  • Same as Facebook

From there, schedule posts simultaneously and test to see what times of day work best for your following. It helps to keep things organized with a spreadsheet, but whatever you’ve got to do to stay on-task and get your content out there at the same time should do.

 

How do you distribute all your social posts? Share some tips below!

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About the Author

Christi Tasker

Christi Tasker

Hey! I always love hearing your thoughts & feedback on my articles. Please feel free to comment below with questions, answers, or other useful solutions. Hey! I'm Christi Tasker, the Chief Entertainment Officer (that means I do too much to list) of @PuTTinOuT, a Las Vegas based social media marketing firm serving businesses, brands, and celebrities worldwide. If that doesn't sound like enough, a couple of years ago I was crazy enough to author The Power of Pinterest book. I also travel the world conducting television interviews and speaking. At my speaking engagements and on my blogs I love to share and educate audiences of CEOs, small business owners, real estate professionals, retailers, interior designers, bloggers, and even wedding professionals to use tactics that we discover everyday while managing social media communities for our clients. Please leave a comment or a question. It's total motivation for me to keep writing. Without comments I don't know that you're reading.